SHANGHAI (Reuters) – China should boost efforts to protect online users against breaches of privacy and bids to steer web traffic by tightening regulations on the use of algorithms by internet platforms, state newspaper the People’s Daily said.
The comments in the ruling Communist Party’s official newspaper follow criticism this month by the China Consumers Association aimed at internet companies that misuse personal data and “bully” people into purchases and promotions.
Algorithms can cut costs by matching needs to services, but some platforms infringe consumer rights by “improper application of algorithms” to invade privacy and direct web use, the paper said in an editorial on Thursday.
“It is necessary to establish a comprehensive supervision system…so that the algorithmic applications will follow rules and regulations and consumer rights can be protected,” it added.
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