Digital transformation is a prerequisite for most companies to maintain their competitive or leading position. Especially in these uncertain times, it has become apparent that digitization is indispensable for companies if they want to be and remain successful. The company must be agile and innovative and, moreover, always put the customer first (customer-centric). Digitization is a catalyst that can provide the company with a competitive advantage.
It is important to be innovative at different levels within the organization. For that to succeed, it is vital that there are commitment and a willingness to change at all levels of the organization. This requires a shared understanding of what digital transformation means and what new technologies entail. Research has shown that when all employees understand how new technologies change their work, they are more positive about digital transformation and more willing to support and ensure the success of such a change process.
Digital transformation is now a prerequisite for companies to maintain their competitive or leading position. Especially in these uncertain times, it has become apparent that digitisation is indispensable for companies if they want to be or remain successful. Successful organisations understand that only incremental improvements, i.e. doing digital, is not enough in …
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